Everybody loves this classic scene from "A Mighty Wind," because everyone has a micromanager in their life. Content producers who work on complex projects with their clients for a living, draw special meaning from this "Stagecraft 101" scene. In fact, I wish I could show it to all my clients before embarking on the next big production. As the client, you are in effect, the project's Executive Producer. You represent your company who is providing the funding for the project.

“Ideation” is the buzzword. But whatever you call it, it doesn’t happen unless you let it. And don’t think “ideation,” or generating great creative only happens when there is a group in a room with a whiteboard. In fact, in my experience, that’s not where it really happens. It can be a catalyst, to be sure. And there are specific guidelines for group ideation. What this little post is about is those times when you're on your own, searching for that original thought... After m